5 Digital Marketing Tips for Canadian Small Businesses
There are a lot of seemingly minute but complex moving parts involved in running a small business. One of the most important aspects of successfully introducing your Canadian small business..
Home ›
Our Blog
Latest Industry Updates and Information On Digital Marketing
New Google My Business Features That Could Benefit Your Business
It's no secret that Google is constantly making changes to its many platforms in an attempt to implement vast improvements. As one of the search engine's most recognizable and widely..
How Google My Business Boosts the Visibility of Your Business Offers
As you already know, Google is constantly making big changes to its Google My Business platform to ensure that you have all of the tools you need to improve customer..
How Content Intelligence Can Improve Your Online Marketing Efforts
In many ways, content intelligence is akin to performing extensive market research. It's designed to take all of the guesswork and some of the potentially expensive trial and error out..
PPC Strategies Small Businesses Should Follow in 2019
While generating organic traffic is important for any web site, the right PPC strategies can put your online marketing campaign over the top. One of the main reasons that PPC..
Google’s Changes for Service Area Businesses: How It Could Affect Your Local Listing
In November 2018, Google began rolling out a new Google My Business update that essentially eliminated the need for service area businesses to include their addresses in their Google local..
Why Small Businesses Need a Proper Web Site: How Strong Web Site Design Improves SEO and ROI
As a small business owner, it's absolutely crucial that you have an optimized web site. Web site design is a major part of online brand building there's no getting around..
Tips to Enhance SEO with Social Listening
Social listening is becoming an increasingly crucial aspect of effective SEO and online marketing practices. It's a fairly simple concept that can sometimes have a series of complex executions. Basically,..
Important Factors to Consider in Voice Search Optimization
When voice search technology was initially introduced in 2011 in the form of Apple's digital assistant, SIRI, no one really thought this phenomenon would take off. At the outset, people..
Why a Technically Well-Optimized Web Site Won’t Rank Without High-Quality Content
Search engine optimization isn't always an exact science. Google is constantly updating and making changes to its algorithms, often leaving even the most qualified SEO experts in a lurch. It's..
Big News: Google Has Integrated AdWords Express with Google Ads
Last month, Google sent out notifications to all of its users that they've combined AdWords Express with the Google Ads platform, which means they are now incorporated as Smart Campaigns...
How Optimizing Your Web Site Content Increases Your Chances of Becoming a Featured Snippet on Google
Until recently, organic search results have been dominating the SEO industry with thousands of online brands vying for the top ranking on Google's search engine results page. But now, there's..